Feel good about your energy
Optimise your battery. Save £100s on your bills.
Start shrinking your bills...
Connect your battery
Simply log into your battery’s cloud account, or connect via our Smug Bug in-home display.Add your tariffs
Your import and export tariff details tell us when electricity is cheap and when it’s not.Switch on optimisation
Just one toggle, no complex configuration. Sit back and save! Sign me upStay ahead of the game...
Smug Flex is coming soon.
Interested in Flex? Sign up for a pre-launch brief below, and find out how you'll earn extra money from the flexibility markets through our VPP...
Flex: early sign-upHow does it work?
You hit one button, and Smug will take it from there.
Our algorithm will...
Our algorithm will...
Learn your energy usage
Our algorithm gets better with data and time
Forecast your generation
Using past data and sophisticated meteorological models to predict your solar array’s output
Connect to your tariff
To get the best out of the time-of-use pricing patterns
Charge and discharge your battery at the very best times
Minimising import costs
Maximising export income
Maximising export income
Your energy without Smug:
Your energy with Smug:
Smug Bug
Our in-home display connects via WiFi to compatible inverters...Giving you monitoring, plus optimisation and control in the Smug app.
Looking to buy one? Click on the Bug to grab one from our friendly wholesaler, Midsummer.
If you have one already, here is how to set it up.

So, what will it cost me?
Smug is free to use.
We’re focused on putting money back in your pocket through smarter battery optimisation.
With Smug Flex (coming soon), your battery will earn you money connecting to flexibility markets. We’ll take a small cut of what you make.

